Difference between Omni Channel and Multi Channel
Omnichannel and Multichannel are two buzzwords that get thrown around a lot in the world of business and marketing, but is there much of a difference between the two? A channel is just another word for a medium. In essence, they both refer to using more than one medium to communicate with customers. The best…
What is Omni Channel ?
Omni channel, also spelled omnichannel, is a marketing strategy that aims to level out the playing field for a company by presenting their products, services and special offers on all channels and devices. By going omni-channel one can reach more people with their brand recognition and capture more leads for themselves. Technology is advancing so…